Questions and answers

Short answers about credits, publishing, plans, your account and accessibility.

What does ACA mean? Is it the same as Attract → Connect → Activate?

ACA has a two-edge meaning — it stands for the voice as well as for the impact on the audience:

  • Authentic Content Architecture — embodied authenticity. Built on "Show, don't analyze" and Sensory Anchors (the specific sights, sounds, and feelings of a real moment). The authentic voice strips out hype and empty clichés.
  • Attract, Connect, Activate — the mechanism of impact on the audience: Attract them with a cold reel → Connect with them (start building trust) → Activate them (make them send a message, ask a question, react to the post).
Does SherpaPost post to social media for me?

No. SherpaPost shows you exactly how the post will look on each platform and lets you copy the caption and download the media.

You publish from each app (or its web composer) yourself. This keeps your accounts safe and keeps SherpaPost fast and cheap.

Why a 10 MB image / 100 MB video limit?

Those sizes are well above what Instagram, Facebook, LinkedIn, X, Threads, and Pinterest need for a great-looking post — they all re-compress your media anyway.

Keeping caps reasonable means uploads stay fast and your 1 GB storage lasts a long time.

What uses a Sherpa credit?

One credit for each piece of work a tool does for you: "3 rewrites" or "3 hooks" in Magnetise, a clean-up in Clean & Translate, a translation, a Wording Fix in the Compliance Inspector, or 3 minutes of Dictate. Quote Cards and Quote Reels cost more – see below. Longer audio in Dictate counts 1 credit for every 3 minutes started. Your free daily credit is always used first.

A new finished Quote Card costs 1 Sherpa credit, including its plain and numbered versions in all three shapes. New words or a new background cost 1 credit per card. A new stock image adds 1 credit once, only when its card is finished; library reuse and device uploads add no image credit. A Quote Reel of up to 10 cards costs 2 credits; changing only its speed costs nothing. Downloads are unlimited. 1 Sherpa credit covers 5 sets of 5 quote suggestions from a text, including edits to this text. Hand-typed quotes cost nothing.

Previews, Spacious, drafts, format switching, character counters and Today's question are unlimited. The Visibility Focus comes with its own bonus credits for the course tasks: one for each step you finish, the first time through.

Campaign Studio runs on campaigns, not credits.

How do I free up storage?

Open your Library, delete drafts you no longer need, and their attached media is removed along with them.

How do upgrades, downgrades, and cancelling work?

Everything happens on the pricing page while signed in.

  • Upgrade (Pro → Pro+, Pro → Sherpa Labs, etc.): switches right away. Stripe charges a pro-rated amount for the rest of your current billing period and your renewal date stays the same.
  • Downgrade to a cheaper paid plan: scheduled for the end of your current billing period. You keep your current plan until then — no refund, no surprise charge.
  • Cancel your monthly plan: same idea — your paid plan stays active until the end of the period you've already paid for, then the plan ends and you keep any credits and campaign tokens you already have, plus 1 daily bonus credit. You can re-subscribe any time.
  • On a complimentary plan? Upgrading starts a fresh paid subscription today and your complimentary access ends at the same moment, so you never pay twice.

Use Manage billing on the Billing page to update your card, see invoices, or check your renewal date.

Can I get a refund?

One-time purchases, such as the Magnetic Content Kit: if it isn't right for you, email us within 14 days of the payment for a full refund, as long as the account has used no more than 20 Sherpa credits and 1 campaign token since then. A refund closes the account. The full conditions are in the terms.

Monthly plans can be cancelled any time from the Billing page. Your plan stays active until the end of the period you already paid for, and you won't be charged again. Time already paid for isn't refunded, except where the law requires it.

Questions? Email contact@sherpapost.app — we read every message.

How do I delete my account?

Open Account & data in your account menu (or go to account settings). You can download everything SherpaPost holds about you, or delete your account and data yourself: type DELETE to confirm. This can't be undone.

If you only want to stop being charged, you don't need to delete the account — cancel your monthly plan from the pricing page and your account, drafts and daily credit stay as they are.

Is SherpaPost suitable if I am neurodivergent, dyslexic or colour-blind?

I built SherpaPost with care for neurodivergent and dyslexic people, and for people with colour vision deficiencies.

You can speak instead of type, follow short guided steps, and read clear, well-spaced text.

Each tool has its own colour, shown together with the tool's name. You do not need to tell colours apart to find your way.

You can make the text bigger, add more space between lines, or choose an easy-read font in Reading settings, and Hear it read aloud reads your post back to you.

If something is hard for you to use, write to contact@sherpapost.app – I want to know.

New to the words SherpaPost uses? Take the Sherpa Orientation. Still stuck? Email contact@sherpapost.app.